Branding Retail & eCommerce

Fonzie Abbott

Delivered 2024
Branding Retail & eCommerce

Fonzie Abbott

Fonzie Abbott isn’t just a brand – it’s a movement of craft coffee, spirits, and beer. Partnering with their team, Studio Untitled delivered a suite of creative solutions that brought cohesion and edge to their offerings. From custom packaging across 10+ products to in-store design elements like greaseproof paper and menus, every piece was designed to feel distinctly Fonzie.

We expanded their brand with striking illustrations and out-of-home media, ensuring their presence was as bold on the streets as it is in the glass.